Innoval

Today, innovation is a key factor when it comes to staying competitive in the business world. Producers are constantly on the lookout for products that make the right fit with rising consumer needs.

As the food industry is one of the sectors to feature the highest degree of innovation due to non-stop consumer demand, Alimentaria has created an exclusive space which brings together all the market's latest product launches.

The Innoval pavilion is the show's 'novelty headquarters', displaying the most significant brands launched onto the market over the past 12 months, and is a privileged area within the fairground where visitors can find the most recent developments in processed foods, as well as a place where creativity, science and business meet. In short, Innoval is a true leader in R&D in the international agrifood industry.

Innoval Awards
The Innoval award is given in recognition of efforts made by Mexican or international companies in the field of new product research and creation. The award is backed by a first-class jury made up of high-ranking individuals from the world of mass distribution, specialised press and partner and technology fields.

The participants of Innoval 2008 are the following:

• KURAGO BIOTEK: VENTRO-BioDigest gel with fruit flavour
• CHEF MART: Espresso shot Coffee, Cappuccino Ice Coffee, Ice Caramel, Ice Decaffeinated, Ice Light, Ice Moka, Ice Vanilla
• CHEF MART Jumex "Latabotella"
• CHEF MART Mushroom cream, Chile Poblano, Elote, asparagus, beans, lentil soup, chicken with vegetables, beans with sausage.
• CHEF MART: "Apachurrables" Jamps with "Chabacano" , strawberry, raspberry, blackberry and "chiplotles" milled and "jalapeños"  flavours
• COMERCIALIZADORA MEXPORT
• ENV-A-FLEX: Filler of all kind
• HERDEZ: Sliced mushrooms in  3.2 kg bags
• METCO: Sugar substitute of natural origin
• SUPER LIFE: Super Life, natural sweetener
• PREMIERE EXCLUSIVES: Aerogarden
• UNILEVER: Seasonings smooth paste Knorr: garlic, onion-garlic, Mexican herbs, "Pasilla" and "Adobo"

For further information on INNOVAL: Rocío Rubio, rocio@ejkrause.com, Tel. (52-55) 1087 1650.

 

EDITOR Sponsor: